The initiative
Training 500 young people to use AI in jobs that are hiring, and supporting them until they are hired
AI for Jobs Morocco is for unemployed graduates from low-income neighbourhoods in Casablanca, Rabat and Tangier.
The problem
- Unemployment hits young graduates hard, and even harder in low-income neighbourhoods.
- Existing public programmes such as JobInTech mostly train for technical jobs (software development, data, cybersecurity), which require a long learning path.
- Companies are adopting AI in everyday functions but lack junior staff who can work with these tools.
Our answer
“Non-tech, AI-augmented” profiles: young people trained in 8 weeks for jobs where AI multiplies their productivity.
- Customer service
- Administrative and sales support
- Logistics and inventory management
- Digital content and marketing
The programme
Week by week
| Period | Stage | Content |
|---|---|---|
| Before the start | Selection | Outreach with neighbourhood associations and INDH youth platforms; motivation interview. |
| Week 1 | AI foundations | Getting started with Claude and ChatGPT; writing good prompts; checking what AI produces. |
| Week 2 | AI foundations | Google Workspace with AI: letters, spreadsheets, meeting notes; first simple automations. |
| Week 3 | AI foundations | AI for job search: CV, cover letter, interview preparation, finding vacancies. |
| Weeks 4 to 6 | Job specialisation | One of the 4 tracks, using real cases from partner employers. |
| Weeks 7 and 8 | Job placement | Real work placements in companies, interview preparation, meetings with employers. |
| 3 and 6 months later | Follow-up | Job retention, one-to-one support, results measurement. |
The tracks
4 jobs where AI is already changing the work
Customer service
Faster, better replies: AI-drafted answers, request tracking, complaint summaries.
Administrative and sales support
Letters, quotes, reminders, tracking sheets and meeting notes prepared with AI.
Logistics and inventory
Stock and order tracking, dashboards, shipping documents, alerts.
Digital content and marketing
Posts, simple visuals, product sheets and social media management.
Tools taught
- Claude and ChatGPT
- Google Workspace (Docs, Sheets, Gmail)
- Simple automations between tools
Measuring results
Every participant is followed up at 3 and 6 months. Indicators are published in an annual report:
- number trained and attendance rate;
- share in a job or internship at 3 and 6 months (headline indicator);
- number of partner employers and positions offered;
- share of young women among participants.
Roll-out
- Pilot cohort of 25 young people in Casablanca, as soon as it is funded.
- Results published at 3 months, with first testimonials.
- Scale-up: 20 cohorts, 500 young people, in Casablanca, Rabat and Tangier.